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Christopher Barrow

Christopher Barrow

Principal, Extreme Business
Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for 30 years and “celebrated” 53 years of full time work in September 2023. Although age 70, Chris has no plans to retire and promises that he will be working in dentistry for many years to come. Chris spent the first 17 years of his working life in the corporate sector and followed this with 33 years of running small private businesses. The different dynamics of both worlds have given him the valuable gift of knowing how to operate – and communicate – in both. In 1993, Chris decided to make the transition from financial services to business coaching and became one of the first UK students at Coach University, from where he graduated as a certified coach. Recognising the opportunity in the dental profession, 1997 saw the creation of The Dental Business School (DBS) and the development of a 12-month business coaching program for dental practice owners and their teams, delivered to over 1,000 UK dental practices in the following 10 years. As a sought-after public speaker, he is dynamic, energetic and charismatic. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Chris is an advisor to the dental charities Bridge2Aid and The Mouth Cancer Foundation. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus now is through his Extreme Business company, providing coaching and mentorship to independent dentistry around the world via virtual consultancy, practice visits, a workshop programme and an online learning platform. During the 2020 Covid-19 pandemic, Chris created a Regeneration Coaching Programme, helping practices to survive lockdown and to bounce back higher following their return to work. He now offers “The Extreme Business 100” - working with just 100 dental businesses each year, to help them grow profits by 100% in 36 months. Chris is a retired marathon runner, an active long-distance cyclist and enjoys extreme adventures, preferably in places where there is no internet available!

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