Making every contact count: turning hope into action to build better futures for you and your patients.
09 Oct 2026
Dental Care Professionals' Hub
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Learning Content
Jo Dawson shares how a simple school snack campaign grew into Awesome Oral Health, reaching 21,000 children this year. Drawing on her journey from dental nurse to social entrepreneur, she explores resilience, leadership and behaviour change, showing how small actions and positive communication can improve oral health, careers and communities.
Aims
To inspire dental professionals to recognise their influence and use hope, action and behaviour-change principles to create positive outcomes for patients, teams, careers and communities.







